National Rural Livelihood Mission
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The National Rural Livelihood Mission (NRLM), also known as Aajeevika, was launched on June 3, 2011, by the Ministry of Rural Development, Government of India. The mission is anchored in the Deendayal Antyodaya Yojana - National Rural Livelihoods Mission (DAY-NRLM) framework. The constitutional basis derives from Article 39 (adequate means of livelihood), Article 41 (right to work and education), …
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The National Rural Livelihood Mission (NRLM), also known as Aajeevika, is India's flagship poverty alleviation program launched in 2011 to replace SGSY. The mission adopts a community-driven approach through Self Help Groups (SHGs) and their federations, targeting universal coverage of rural poor households.
NRLM operates on four pillars: social mobilization, institution building, livelihood promotion, and financial inclusion. The institutional structure includes State Rural Livelihood Missions (SRLMs), District Rural Livelihood Missions (DRLMs), and Block Resource Centres (BRCs), with Community Resource Persons (CRPs) facilitating grassroots implementation.
The mission has organized over 70 million households into 6.9 million SHGs and facilitated ₹4.5 lakh crore in credit linkage. Key features include demand-driven interventions, focus on women's leadership, convergence with other schemes, and emphasis on building sustainable community institutions.
The World Bank provides $500 million support through the National Rural Livelihoods Project. NRLM represents a paradigm shift from individual-focused welfare schemes to collective action and empowerment-based poverty alleviation.
- NRLM launched 2011, replaced SGSY
- Also called Aajeevika
- 70 million households, 6.9 million SHGs
- World Bank $500 million support
- Structure: SRLM→DRLM→BRC
- SHG: 10-12 women
- Interest subvention: 7% up to ₹3 lakh
- Credit linkage: ₹4.5 lakh crore
- Constitutional basis: Articles 39, 41, 43, 46
- Focus: Institution building, financial inclusion
VYYUHA QUICK RECALL - SOCIAL Mnemonic for NRLM: S - Self Help Groups (10-12 women), O - Organization structure (SRLM-DRLM-BRC), C - Community Resource Persons (local facilitators), I - Interest subvention (7% up to ₹3 lakh), A - Aajeevika (popular name), L - Livelihood promotion through institutions.
Memory Palace: Visualize a rural village where 10-12 women sit in a circle (SHG), connected by a ladder structure (institutional hierarchy), with a local leader (CRP) facilitating, while a bank manager offers 7% discount (interest subvention), all under the Aajeevika banner, working together for sustainable livelihoods.